A cannabis holding company — the parent behind a portfolio of cannabis brands and operations.
As industry veterans and flower lovers, we travel up and down the coast in search of coveted genetics and the best products from the best cultivators and brands in the state.
Our crew is built from friends, family, artists, and hustlers. Highway Cannabis Co. is the parent company that brings that crew together — backing the brands, people, and experiences that share our standard for craft and our commitment to doing right by the people we serve.
We chase coveted genetics and partner with the best cultivators and brands — quality over everything.
Decades of collective experience across cannabis, from the flower to the floor.
Friends, family, artists, and hustlers — we build for the people we serve and the crew we keep.
The operating companies and brands held under Highway Cannabis Co.
Scaled large retail organizations including Smashburger (300+ locations) and Nectar, Oregon's largest cannabis operator. 15+ years of relevant experience.
Investor and operating executive with deep cannabis experience, leading growth, turnarounds, and acquisitions at the fund and portfolio level across finance, data infrastructure, and go-to-market.
An operator across hospitality, healthcare, and cannabis, focused on operational growth and building a positive culture for the teams he leads.
Legal and social-equity leader, law professor at Wayne State, and the first Black in-house counsel for a major Michigan cannabis company.
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